Stiff Nipples Marketing
Yes, you read that.
The following was seen on a work van stopped at a red light:
Stiff Nipples
Refrigeration and Air Conditioning
“Licensed to Chill”
Ranked #1 in the Industry
By the Owner of the Company
And His Mother
Let’s say you see every van of every air conditioning company in your town over the space of a year.
- Joe’s Air Conditioning
- Hendrickson Air Conditioning
- AA1 Air Conditioning Company
…and so forth.
Then one day your air conditioning breaks down.
Which is the one name you will remember, and who are you most likely to call because you remember them and they made you laugh?
Yup. Stiff Nipples all the way!
The right name, carefully chosen, will get you more business.
Recommended Resources
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